Rivoraa Clothing
A direct-to-consumer storefront for handcrafted women's kurtis, dresses, and co-ord sets in natural fabrics, built to convert paid-social traffic into nationwide orders.
Problem
Rivoraa's product — handcrafted, natural-fabric womenswear — is premium, so the storefront had to feel considered too, and every rupee of ad spend needed to be traceable to a sale.
Solution
A mobile-first storefront (React + Vite, hosted on Firebase with Firebase Cloud Functions) with Razorpay checkout and full-funnel tracking wired in from day one (Google Tag Manager + Meta Pixel), built around the reality that most traffic arrives from Instagram and Facebook ads, not search.
Outcome
Live in production: 16 active products, Razorpay checkout end-to-end, and 57 SEO-optimized WebP images for fast mobile load times.
